Atom Discounts Products Atom Discounts helps Shopify teams choose, launch, show, and control the right offer type for each campaign. Use this page to compare product discounts, BOGO, bundles, gifts with purchase, volume discounts, order offers, shipping offers, cart upsells, storefront placements, and campaign controls. Summary Atom Discounts separates three parts of a discount campaign: 1. Offer type: the discount or incentive being created. 2. Storefront placement: where shoppers see the offer. 3. Campaign control: how the offer is governed when other offers, limits, exclusions, or stacking rules are involved. Shopify teams should choose the offer type first, then decide where shoppers should see it and how tightly the campaign needs to be controlled. Quick routing Need simple markdowns? Use Product Discounts. Product Discounts are best when the merchant needs a direct markdown on products or collections. Use this for: * Simple product markdowns * Collection promotions * First-run campaigns * Campaigns where the offer should be easy to understand Need larger baskets? Use Buy More Save More, Bundles, or BOGO / BXGY. These offer types give shoppers a reason to add more units, complete a set, or unlock a better reward. Use this for: * Increasing average order value * Rewarding larger baskets * Moving inventory * Increasing attach rate * Promoting related products Need conversion or checkout incentives? Use Gift with Purchase, Order Discounts, or Shipping Discounts. These offer types are strongest when the cart or checkout moment should push the order over the line. Use this for: * Free gift thresholds * Order-value incentives * Free shipping thresholds * Checkout conversion * Cart-value goals Need complex campaign control? Use advanced BXGY rules, priority, stacking controls, exclusions, limits, and discount caps. These controls keep overlapping campaigns predictable. Use this for: * Preventing accidental over-discounting * Protecting margin * Excluding low-margin products * Managing multiple active offers * Controlling which offer wins * Controlling which offers can combine Offer types Product Discounts Product Discounts create direct markdowns on products or collections. Best for: Simple markdowns, collection promotions, and clean first-run campaigns. Example: 15% off a summer collection, while excluding low-margin SKUs already on sale. Controls: Product scope, collection scope, exclusions, on-sale handling, usage limits, and margin controls. Buy More Save More Buy More Save More rewards larger baskets with quantity or spend tiers that become more valuable as shoppers add more. Best for: Larger orders, replenishment products, and inventory movement. Example: Buy 3 or more, save 10%. Buy 5 or more, save 15%. Controls: Quantity thresholds, spend thresholds, percentage discounts, fixed amount discounts, fixed pricing, product scope, collection scope, and exclusions. Bundles Bundles group products into a stronger buying decision with curated sets, fixed-price bundles, or exact product mix rules. Best for: Attach-rate lifts, merchandising sets, and offers that need specific product combinations. Example: Build a three-item skincare set for $89, or buy an exact chair and desk pairing at a fixed bundle price. Controls: Percentage bundle discounts, fixed amount bundle discounts, fixed-price bundle logic, exact product mix requirements, scope, and exclusions. BOGO / BXGY BOGO and BXGY offers trigger a second-item incentive when shoppers buy the qualifying item, collection, or quantity. Best for: Attach-rate campaigns, clearance incentives, and mix-and-match promotions. Example: Buy any two tees, get the third 50% off. Controls: Qualifier scope, reward scope, same-SKU rules, mix-and-match rules, quantity requirements, limits, and exclusions. Gift with Purchase Gift with Purchase offers increase conversion with a gift or discounted reward that can feel more valuable than a deeper markdown. Best for: Checkout incentives, seasonal campaigns, and brand-value-first promotions. Example: Spend $120 and add a travel-size gift automatically at checkout. Controls: Qualifying cart rules, gift targeting, quantity limits, reuse rules, and conflict handling. Order Discounts Order Discounts apply order-level incentives when the cart reaches a subtotal or behavior threshold. Best for: Cart-value goals, conversion pushes, and broad incentives that should apply after item-level offers. Example: Get 10% off orders over $90 after product-level discounts have been applied. Controls: Subtotal thresholds, percentage discounts, fixed amount discounts, eligibility rules, combinations, and priority-aware behavior. Shipping Discounts Shipping Discounts use shipping incentives to push shoppers over the line without discounting the products themselves. Best for: Free-shipping thresholds, checkout conversion, and margin-sensitive incentives. Example: Unlock free shipping at $75 with a live progress prompt in the cart. Controls: Shipping thresholds, channel support, combinations, exclusions, and progress-bar merchandising. Storefront placements After choosing the offer type, Shopify teams can decide where shoppers should see the offer. Atom Discounts keeps offer types separate from storefront placements. A campaign can be shown on the product page, in the cart drawer, on the cart page, or inside a shipping-threshold progress pattern. Product Page Offer Messaging Product Page Offer Messaging shows the discount before cart so shoppers understand the value earlier. Use this to: * Show badges, savings copy, and qualifying offer details on the product page * Preview how Buy More Save More, bundle, or gift messaging appears * Give shoppers the qualifying rule and reward before they open the cart Cart Upsells Cart Upsells show shoppers what to add or spend next to increase basket size. Use this to: * Prompt shoppers to add more qualifier items * Prompt shoppers to add target items * Help shoppers complete a bundle * Show the next quantity tier * Show the gap between the current cart and the reward Free Shipping Progress Bar The Free Shipping Progress Bar keeps the shipping threshold visible to reduce checkout hesitation. Use this to: * Show how much more a shopper needs to spend to unlock free shipping * Run the bar in the header, mini cart, or both * Pair the progress bar with shipping discounts so shoppers see the exact threshold and reward Campaign controls Atom Discounts gives Shopify teams a control layer for campaigns that overlap, stack, or need margin protection. Use campaign controls to keep active offers predictable in the cart. Priority Set priority so the most important eligible offer wins first. Combinations Allow useful stacking and block combinations that over-discount the cart. Exclusions Exclude products, collections, SKUs, or variants that should not be part of the campaign. Limits Protect margin with maximum discount amounts, quantity limits, usage limits, and conflict handling. Qualifier reuse Control qualifier reuse and multiple uses per order when one cart action could trigger more than one reward. Decision FAQ When should I use Buy More Save More instead of an order discount? Use Buy More Save More when shoppers should add units or reach a tier on specific products. Use an order discount when the incentive should apply to the broader cart once the subtotal reaches a target. When should I use BOGO instead of Gift with Purchase? Use BOGO when the reward should stay tied to a purchased item or collection. Use Gift with Purchase when the added value should feel like a separate reward for qualifying behavior. When should I use a bundle instead of a volume discount? Use a bundle when the exact mix of products matters or when a fixed-price set is easier to merchandise. Use a volume discount when the shopper can keep adding more of the same qualifying scope. Can Atom show cart upsells for these offers? Yes. Atom can show shoppers what to add or spend to qualify, including missing bundle items, next quantity tiers, gift thresholds, and free shipping progress. Can I control stacking when multiple offers are active? Yes. Atom gives Shopify teams combinations, priority, exclusions, and discount limits so overlapping promotions behave predictably instead of compounding by accident. When do I need Atom instead of Shopify native discounts? Use Shopify native discounts for simple codes and basic automatic discounts. Use Atom Discounts when the store needs multiple offer types, storefront messages, cart upsells, priority, stacking, exclusions, and discount limits in one system. Related documentation * Offer types: https://docs.atomcommerce.io/offers/offer-types * Creating offers: https://docs.atomcommerce.io/offers/creating-offers * Buy More Save More: https://docs.atomcommerce.io/offers/types/buy-more-save-more * Bundles: https://docs.atomcommerce.io/offers/types/bundles * Priority and stacking: https://docs.atomcommerce.io/offers/priority-and-stacking * Cart upsells: https://docs.atomcommerce.io/upsells/overview * Free shipping bar: https://docs.atomcommerce.io/upsells/free-shipping-bar * Discount limits: https://docs.atomcommerce.io/discount-limits/overview